Tree-mendous! Earth Day Tree Planting Day

Tree-mendous! was designed and branded for a community-centered Earth Day Tree-planting celebration event. The look, feel and tone for the event vision was built with multiple media including audio, video and still image vision board.

Tree-mendous! Tree Planting Event

Brand Showcase

Tree-mendous! Animated Brand Vision Board

Tree-mendous! Brand Vision Board

Visual inspiration and original sketches used to develop the Tree-mendous! branding.

Tree-mendous! is an outdoor Earth Day tree-planting event designed to celebrate the Earth Day holiday by providing community-based environmental activities. Participants would be engaged by planting trees and environmental education, creating growing reminders of stewardship that protect and sustain the local environment for generations to come.

Inspiration for overall look and feel for the event was inspired by related nostalgic visuals such as US National Parks signage, old maps, vintage camping advertisements and Smokey the Bear visuals. The warm, natural color palettes and familiar shapes and icons help to connect the audience to the event.

Assets for Tree-mendous! included creating animated brand logo with audio. The motion graphic was animated in Adobe After Effects, the audio was edited in Adobe Premier Pro.

A Tree-mendous! branded soundscape with video was created for the overall look and feel for the event.

Tree-mendous! Volunteer Shirt, Apron, Hat and Canvas Bag

Tree-mendous! Volunteer Events Sign

Tree-mendous! Promotional Sign

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